Core features
Powerful Decision Engine
- Rich Context
Make decisions based on realtime features. Unified profile, recent activities, location, even weather.
- ID Stitching
Seamlessly handle cases like sign-in, sign-out, multi device users, and shared devices.
- Sophisticated Rules
Take control with rules. Create rules based on recent events, profile, and context. Dynamically assemble from re-usable rules.
- Model Management
Connect with any kind of model. Manage what features a model gets to use. Normalize results.
- Multi factor weighing
Consider things like LTV along with propensities provided by the models.
- Full audit trail
All decisions, along with rules and data, are stored for an agreed upon time frame. You can lookup past decisions using user-id, time, or user location.
Deploy faster
Everything you need to start personalizing
Along with the core of a powerful Decision Engine, MOADE.ai includes all the supporting capabilities you need to get started. Connect to other, full featured products in your MarTech stack as and when needed.
- Behavioral Events Collection
Collect events in realtime from all channels as well as backend systems. Respond to events right away or on demand.
- Unified Customer Profile
Get realtime access to most up-to-date customer data across the world. Most sophisticated error correction in the industry.
- Relevant Analytics
Powerful purpose built analytics and reporting out of the box. Get last touch attribution, total value, and incrementality reports.
- Content Services
Fast global content delivery. AI sugar added throughout content processes.
- Test Harness
Fast global content delivery. AI sugar added throughout content processes.
- Role Based Access Control
Have different teams manage different assets independently. Any changes cascade automatically to all dependent assets.